Madison, WI- Greater Madison biotechnology executives should stop worrying too much about raising capital and focus on mastering a new biotech business model, according to life science venture investor G. Steven Burrill.
Burrill, founder of Burrill & Co.
in San Francisco, is considered a pioneer in the world of biotechnology
investing. The Madison native returned to his alma mater Thursday to
deliver a lecture in the Microbial Science Building on the University of Wisconsin-Madison campus.
His subject was the global transformation now taking place in areas
like biotech and biofuels, but his best advice may have been aimed
locally. Burrill spoke of a bio business model that is transitioning
from vertical integration for research, manufacturing, clinical and
regulatory steps, and sales and distribution to more of a virtual
integration model with partnerships for all of these functions.
Burrill, who publishes an annual report on the biotechnology industry,
said the changing model means it will be far less important to be in
San Francisco and more important to be virtually integrated. “To
succeed in Madison, you don't have to get me here,” Burrill said. “You
have to be linked.”
The
value of integration, he said, is evident in the RCA example. RCA
invented the color television set, but could not sell color TVs
initially because none of the national television networks broadcast in
color. The company's solution was to acquire the NBC television network
and make it the first network to broadcast in color. The rest is
history.
In contrast, healthcare still is one of the few industries in which
important pieces - buyer, payer, and practitioner - are delinked, he
noted. The industry will need a greater degree of integration, he said,
as it helps deal with issues like pandemic disease and regulatory
harmonization.
Burrill & Co. is a life sciences merchant bank that concentrates on
companies involved in biotechnology, pharmaceuticals, diagnostics, and
other health-related industries. The firm, which primarily raises money
from large companies, has more than $950 million under management
worldwide and is increasingly raising money globally. Following his
visit to Madison, Burrill was off to Dubai in the Middle East, where a surge in petroleum revenues is creating vast sums of wealth.
During his apperance in Madison, Burrill said something that would
surprise those who are working to raise Wisconsin's profile to outside
investors - there really is no shortage of venture capital. “I would
put every dime in Madison if the best deals were here,” he said.
World in transition
The new bio business model will continue to emerge as it becomes more difficult, thanks in part to the Vioxx
scare, to get new products approved, as researchers increasingly turn
to the private sector for grants, as Congress attempts to give Medicare
more power to negotiate what it pays for drugs, and as the
pharmaceutical industry is increasingly seen as the bad guy when it is,
in fact, part of the solution. These are all challenges that Burrill
said would accompany the opportunities that await biotech.
New business models are only part of a transformation that is changing
the scientific world from one dominated by chemistry to one ruled by
biochemistry, from one-size-fits-all to personalized medicine, and from
the mindset that says aging “just happens” to an era in which aging is
optional.
The longer life spans that result will raise healthcare costs from the
current $2 trillion, or 18 percent of the Gross Domestic Product, to $4
trillion, or double its current percentage of GDP by 2015. Medicare, he
added, is on track to spend more than it takes in by 2013.
Some, including HIMSS chairman John Wade, don't believe this slice of
GDP is sustainable and view greater adoption of healthcare information
technology as a mitigating factor. Burrill, however, believes it's
inevitable. He cited the combination of greater longevity made possible
by new drugs for AIDS and cancer, and the aging population they create.
None of the presidential candidates, he added, will be able to stop it.
While many believe the bulk of healthcare costs are linked to drugs, 75
percent of healthcare dollars actually are spent on chronic care. “What
has happened is we've taken all these things that used to kill us - a
dead patient is a cheap patient - and by keeping people alive through
chronic care therapy, it's costing us money,” Burrill said.
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By Joe Vanden Plas
•
Published 02/21/08 in WTN Newsletter
Is there an advantage to Angel vs VC backing during an IPO?
For companies that go public, how do those that were backed primarily by angel investors fare against those primarily backed by venture capitalists? That was one of the questions addressed in a working paper recently published by two professors from the University of New Hampshire. They examined data related to the pre-initial public offering (IPO) shareholders of companies that subsequently went public. The conclusions from the study provide interesting information that should be considered for companies looking to go public as part of their long term capitalization plan.
Read more from the article by Matt Storms that was recently published by the Wisconsin Technology Network News.